romantic novelists association

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Can tender Tweets whip up Facebook fervor?

For this short thesis on the marketing of fiction via social media, I wanted to find out how authors typically incorporate social media into their professional lives. I canvassed opinion via a forum on the Romantic Novelists’ Association…
“I think that my established online presence was attractive to the publicity department of my new publisher” – Julie Cohen
“Twitter only results in a few actual sales, but it builds the brand and the name” – Liz Bailey
“Since going cold turkey (on social media), I’ve finished one book that had taken forever to write and written the first draft of another” – Sarah Duncan. Continue reading